What a Shopify Store Really Costs Beyond the Plan Price
By Savora Finance · Reviewed 2026-11-08
Plan prices, card rates for each Shopify plan, and the extra costs new store owners should budget for.
The plans
Shopify's main plans are Basic, Grow and Advanced. Basic is $39 a month, or $29 billed annually. Grow is $105 monthly or $79 annually, and Advanced is $399 monthly or $299 annually.
Card rates
With Shopify Payments, the online card rate is 2.9% plus $0.30 on Basic, 2.7% plus $0.30 on Grow and 2.5% plus $0.30 on Advanced. Outside payment gateways add 2%, 1% and 0.6% respectively.
Costs beyond the plan
Budget for a domain name, a theme if you choose a paid one, any apps you add, shipping labels and marketing. These vary a lot, so list them before you start.
When to upgrade
Higher plans lower your card rate but cost more each month, so they pay off only at higher sales volume. Start on Basic and upgrade when your numbers justify it.
Check current pricing
Shopify changes plans and trial offers from time to time. Confirm the details on Shopify's own pricing page before you sign up.
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Ready to test your idea? Open a Shopify store, and use its Claude connector to help build it.
Keep reading
Check your product's profit. Use our free profit calculator before you spend money.
Open the calculatorGeneral information only, not financial advice.